2017-01-16 16:50
Hotspot perspective: who can direct the ＂boss＂ in 2016 topped the throne?
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Beijing news network 16 days straight [news] (reporter Xiao Xiao) 2015, infinitus over Amway's direct performance on the direct boss of the throne. A year later, who topped the 2016 direct boss of the throne? This is a hot topic in China's direct selling industry.
"Straight thing" (WeChat ID:cndsn-zxbdw) noted that in 2016 the direct fast development of the enterprise is mainly Amway, unlimited, perfect, new age, life, God of the sun, the right to health, Longliqi, midvein, Kang Mei, the new direct selling enterprises Shandong Wei Kang is the bright younger generation. Certainly can direct judgment, 2016 topped the "boss" in which the throne of the enterprise.
Amway advanced operations management
O2O Volkswagen entrepreneurial platform and then continue to direct a new chapter
In 2016 2025, and actively promote the implementation of the Amway Corp and the strategic focus of development in the next ten years, the integration of traditional marketing advantages, the use of mobile e-commerce and social media, launched a new Internet plus business model, build O2O public business platform, open the new era of solid experience of Amway connect mobile providers, by twenty-first Century Business Review /21 century economic report issued "the 2016 best business model innovation award".
Straight thing (WeChat ID:cndsn-zxbdw) noted that Amway received other awards are also worthy of attention. One is the Amway Nutrilite marketing success won the "2016 best innovation industry marketing case award gold medal in Olympic marketing". The company to the Rio Olympics, enhance brand value, strengthen the mission to provide professional Nutrilite nutritional support for 15 years "as the representative of the brand image and China Sports Olympic association. "The Olympic gold medal, according to media cooperation" theme, seize the Olympic gold absolute resources, multi channel cooperation line; combined with strong public opinion, the media, the depth spread brand content, and focus on the first chain of social relationships, creating a precedent for the industry's advertising model. Therefore, the "successful marketing" magazine "2016 best industry innovation marketing case award Olympic Marketing Award this award to Amway nutrilite.
Two Amway won the "Beijing Youth Daily" 2016 annual "best reputation list Beiqing strategic upgrade award". Due to the success Internet plus the strategic layout of the company, and the recently released "2016 Amway global business report" also reflects the entrepreneurial elite has fire back, public business era trend, once again confirms the O2O significance of public business platform to create Amway, Amway in the "Beijing Youth Daily" published the 2016 list BYD reputation was awarded the "2016 best strategic upgrade award".
The three is Amway Nutrilite won the "Chinese food xinhuanet.com seven classic award". Amway Nutrilite products with its excellent quality and market reputation accumulated over the years, won the prize in the "classic food seven China xinhuanet.com hosted the 2016 meeting of Chinese food development". The meeting was held in the State Council food safety office, Ministry of agriculture, AQSIQ, the State Food and drug administration, the network letter office, as well as the joint guidance of xinhua.
Four Amway won the 2016 national water purification industry award "technology innovation enterprise" title. Guided by the common Chinese Quality Association, Chinese Consumer Association, China household electrical appliances research institute, sponsored by the Association for quality inspection of water purification equipment China Specialized Committee and Sina Home Furnishing 2016 Chinese water purification industry leader summit, Amway Corp with continuous innovation and excellence in scientific research ability, "technology innovation enterprise" title.
Such a prestigious award, indicating that Amway's direct sales in 2016 is inhibiting the decline in 2015, therefore, Amway is likely to sit back to the direct selling in 2016, the boss of the throne.
Ten big picture unlimited ""
2016 direct sales performance has been over completed
2015, is sitting on the direct boss of the throne. 2016 is the "four or five" plan is second years, "the seven key action achieved marked improvement and breakthrough. According to the final assessment of business partners and voting panel, elected in 2016 is "ten big picture", let the industry saw the rapid development of the excellent situation is direct.
"Straight thing" (WeChat ID:cndsn-zxbdw) noted that in 2016 is "seven key action" mainly refers to creating a forever entrepreneurship, to lead the future of team leaders; faster, more accurate and better provide high-quality herbal health products; shaping the high reputation of the leading brand of herbal health products; development of customer loyalty group, to enhance the consumer's contribution to performance; provide more attractive career opportunities and sustainable development; provide convenient and fast and hassle free service and operation support; become a good corporate social responsibility. Come one year, through the unremitting efforts of the infinite, "seven key action" has gained great achievements. For example, infinitus (Chinese) the core value of limited inheritance Sili and concept, always pay attention to public health, social cohesion and the strength of love, and promote social harmony and progress of society, charitable donations totaled more than 180 million yuan. In December 27, 2016, the Eleventh People's Enterprise Social Responsibility Award hosted by people.com.cn awards ceremony held in the people's daily new media building. Infinitus (Chinese) Co. Ltd. won the "Eleventh People's corporate social responsibility award award for enterprise". In addition, only in 2016 has received a number of authoritative awards in the field of CSR. Including "public good times" named the "2016 Award for corporate excellence effect China hundred enterprises", "China business" issued the "social responsibility Best Practice Award", "first financial China corporate social responsibility list outstanding enterprise award".
"Just past 2016, is an extraordinary year. We face a lot of new changes, to meet a lot of new challenges, but also harvest fruitful results." Is a responsible person said, in 2016, in the complex external environment, market competition is very fierce, is still maintained a leading position in the industry. The influence of industry influence, social infinitus has been an unprecedented increase. "Straight thing" (WeChat ID:cndsn-zxbdw) noted that in 2016, although affected by a few illegal dealers is being investigated, but they always follow the established goals in 2016 and make unremitting efforts, the majority of direct sales personnel to carry forward the Sili and hardworking spirit, active in direct marketing, direct marketing performance is a new growth over the previous year.
In view of this, is to keep selling "boss" of the leading position, the possibility is still very large.
Direct "boss" two enterprises competition
In 2016 ten strong direct selling enterprises "formation has quietly spread out
It seems that in 2016 the direct boss of the throne, and only two companies compete for the Amway unlimited. "Straight thing" (WeChat ID:cndsn-zxbdw) noted that in two direct selling enterprises for direct selling "boss" of the throne at the same time, the 2016 top ten direct selling companies "formation has been quietly open. In addition to Amway, unlimited, perfect, new era, life, God of the sun, the right to health, Longliqi, midvein, Kang beauty, into the top ten direct selling companies "ranks.
"Straight thing" (WeChat ID:cndsn-zxbdw), followed by Amway, is perfect as the strength of the opponent, in 2016 to learn from their experience, adhere to the service development, the annual direct tasks have been completed. Early last year, the perfect 2016 annual work conference, based on summing up the work in 2015 on the 2016 as the perfect "service", "company with service management, to the management and development, to further develop the innovative thinking, to achieve new breakthroughs in the development of marketing. Although faced with various difficulties, in 2016 the perfect completion of the task of direct marketing. Investment in the new era of 1 hundred million special for the national treasure online development, the full realization of O2O mode e-commerce direct marketing. 2016, the new era of direct sales growth of 30% over the previous year. Three direct development in 2016 was full of sound and colour. The 2016 is great "35 planning" for second years, the trend of rapid development of the health industry and people start sweeping under the three grasp "accurate health" air power to upgrade the global best business platform. In 2016, three direct performance over the previous year have greatly increased. In 2016, the sun god "to build high barriers, the terminal" strategy, Liaoning, Hebei, Shandong, Jilin, Heilongjiang and many other image experience center have been put into use, and vigorously promote the rapid development of the local market. This year, the direct sales of Sun God has a substantial growth over the previous year.
"Straight thing" (WeChat ID:cndsn-zxbdw) found that the direct development of the bright younger generation Kang beauty, is quoted in 2016. In 2016, U.S. direct sales continue to improve business, insurance, chain stores all marketing channels, to establish the depth of fusion Kang beauty Yi Chong O2O, enlarge the value of the platform; adhere to regional operation, implement the entire process without the customer growth plan, enhance the management efficiency; in the country additional branches, business scope covering the entire Chinese upgrade; overall customer satisfaction, the expansion of Puning training center, Guangzhou, Zhengzhou, and the establishment of Shenyang, Ji'nan, Nanjing experience center. In 2016, the United States and the United States and the development of direct sales of health and rapid growth over the previous year, the results exceeded expectations.
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